5. Some Client Highlights

  • Boehringer-Ingleheim – developed full-scale global crisis planning and training program resulting in ongoing successful management of actual crises
  • Campbell Soup Co. – internal launch of incoming CEO – employee motivation, orientation – initiation of town-hall meetings
  • Capital One – built company-wide employee intranet during high acquisition period
  • CEMEX – provided strategy for full-scale informal global employee engagement and internal communications during high acquisition period
  • DePuy, Inc. – created global internal communications strategy and built franchise-wide intranet DePuy Today to build employee awareness / morale, align employee priorities / actions with franchise-wide business goals
  • Drake Beam Morin (DBM) – created global internal branding program to educate, motivate, engage and align employees to new strategic direction
  • Dunkin’ Donuts / Baskin-Robbins – integrated common cultures among diverse franchisees for new “day-part” business strategy
  • Eisai Pharmaceuticals – provided counsel for leadership training, corporate positioning for analysts and employee communications
  • Fisher-Price – created internal “product selection” system / communications program to get products to marketplace more rapidly
  • GE Capital – enhanced employee communications by creating the  GE Capital World News Network intranet
  • GE Healthcare – created internal branding and public relations for new Performance Solutions business unit
  • Harley-Davidson – dealership communications for launch of the leading factory customization program, H-D1, a new and innovative way to build, customize and market motorcycles
  • Kraft Foods – renewed mission for 21st century to engage / motivate employees; with task of co-creating (crowd sourcing) new vision of company
  • Nationwide Insurance – created internal communications program to unite employees from diverse acquisition companies around common enterprise vision
  • Ortho-McNeil – created women’s health product communications and digital media, facilitating new drug launches, rapid growth and minimizing reputational damage during several product recalls
  • Overnite Transportation (UPS Freight) – helped avert unionization and grow to be the most profitable freight shipper in the industry by developing comprehensive employee engagement and internal communications program ultimately resulting in industry ranking from ninth to second.
  • Vistakon – created internal communications branding program i-Powered Thinking to engage and motivate employees and increase sales and market position
  • Wal-Mart Canada – led full-scale strategic internal brand and communications program Make the Difference! – solidifying Wal-Mart Canada’s ranking as one of the “Top 50 Best Employers” in Canada
  • Wyeth – led global integrated communications team (PR, advertising, digital, marketing) in issues management during “black-box labeling” of anti-depressant drug Effexor XR

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